Pick a layout
10 feature-section patterns
3-column benefits grid
Best for: Most SaaS and product sites. Safe default for the section under the hero.
Layout: Section header (kicker + h2) → 3 columns, each with an icon, a 2-3 word title, and a 1-2 sentence body.
Three reasons teams switch to us
Ship in minutes, not weeks
From a one-line prompt to a live URL in under 10 minutes. No design phase, no dev tickets, no waiting on review.
Real code, real export
Every site is production React + Tailwind. Download the ZIP, host it anywhere, or keep it on us.
Edit by chat, not by tool
Tell it what to change in plain English. No nested panels, no class-soup, no drag-handles.
Big feature spotlight (1 hero feature)
Best for: Products with 3-5 standout features that deserve a screen each.
Layout: One headline + paragraph on the left, large screenshot or animation on the right. Repeat for each major feature. Alternating sides.
Type a prompt. Get a real website.
From sentence to site
Describe your business in one line. The AI picks a design system, writes copy, generates sections, and ships a working preview — under 10 minutes.
Edit by chat
Want a different headline? Type 'rewrite the hero'. Want it darker? Type 'make it dark mode'. No interfaces to learn.
Custom domain, free SSL, real hosting
Hit publish and your site is live on your domain with a real SSL cert. We handle DNS, hosting, and CDN; you handle the prompts.
6-feature dense grid
Best for: Products with many small features that don't individually justify a paragraph.
Layout: 2x3 or 3x2 grid of compact feature cards. Icon + 2-4 word title + 1-line description. Used to compress 6+ features into one screen.
Everything you'd expect, none of the friction
Custom domain
Bring your own domain. Free SSL.
Source code export
Download the full React + Tailwind code.
Built-in SEO
Sitemap, robots, schema, OG images out of the box.
Analytics
Privacy-first analytics, no cookie banner.
Forms
Contact forms, with email forwarding.
Multi-page
Up to 12 pages per site. Internal linking auto-wired.
Comparison-table feature section
Best for: Replacement / challenger products. Pair with a /vs landing page.
Layout: Section header → table with rows = features, columns = us vs. the alternative. Used to do the heavy comparison work in one block.
What you'd lose by using a traditional builder
Time to first preview
Us: under 10 min · Traditional: 2-6 hours of templating
Hourly invoices
Us: $0 · Traditional: $100-300/hour for design changes
Source code
Us: yours, exportable · Traditional: locked in their format
AI editing
Us: yes, by chat · Traditional: no, by dragging blocks
Process / step-by-step
Best for: Products where the user journey itself is the differentiator.
Layout: Section header → numbered horizontal flow (Step 1 → Step 2 → Step 3) with icons and one-line descriptions.
How it works
1. Describe your site
One sentence about your business is enough. The AI fills in the rest based on industry conventions.
2. Watch it generate
A live preview appears in 60 seconds. Sections appear one by one. You can stop and edit any time.
3. Publish to your domain
Hit publish. The site is live on your custom domain with SSL in under 60 seconds.
Stat-led features
Best for: Mature products with real metrics to brag about.
Layout: Big number (e.g., '8 min') + short label + 1-2 sentence explanation. Grid of 3-4. The numbers do the work.
The numbers
8 min
Median time from prompt to live site, across all paid users in 2026.
50+
Design systems the AI picks from, including Linear Clean, Stripe Flow, Anthropic Warm.
$14/mo
Pro plan. Includes 5 projects, 5 custom domains, full AI generation.
0
Templates we'll force you to start with. Every site is generated from scratch.
Use-case-led features
Best for: Horizontal products serving multiple use cases.
Layout: Section header → grid of cards, each named after a use case (Landing page / Portfolio / SaaS site / Restaurant). Each card has 1-2 sentences + screenshot thumbnail.
Ship any kind of site
Landing pages
Conversion-tuned hero + features + pricing + FAQ. Best for product launches and paid-ads landing pages.
Portfolios
Editorial-magazine layout with selected-work grid. Best for designers, photographers, writers.
SaaS marketing sites
Multi-page sites with /pricing, /docs, /changelog. Best for B2B products.
Local business
Photo-led hero, menu / services section, location map, hours. Best for restaurants, salons, agencies.
Logo wall + feature strip
Best for: Established brands with real logos. B2B SaaS at scale.
Layout: Customer logos across the top → 3-column feature strip underneath connecting features to social proof.
What the teams above us trust us for
Speed of iteration
They ship pricing changes, hero copy tests, and microsite spins in under an hour — without dev tickets.
Brand consistency
Every site they ship sits on the same design system, with the same tokens, fonts, and motion.
Marketing handoff
Marketing edits in chat. Engineering exports to their monorepo when needed.
Anti-feature section
Best for: Opinionated products, anti-bloat positioning, replacement of bloated incumbents.
Layout: Section that explicitly says what the product doesn't do. Three to five items, each framed as a deliberate omission.
What we don't do (on purpose)
No drag-and-drop builder
No nested-panel editor. No class-soup. No grid handles. Edit by chat instead.
No app marketplace
No 200-plugin marketplace where everything costs another $9/month.
No template store
Templates are starting points, not the product. Every site is generated for you.
No popups asking for your email
Use the product as long as you want without an interruption.
Quote-led feature section
Best for: Social-proof-heavy positioning, post-launch products with great quotes.
Layout: Each feature wraps a real customer quote. Quote + attribution + 1-line feature label. Grid of 3.
What our users actually say
On the speed
"Generated and shipped a freelance landing page in 12 minutes. The agency I was about to hire would have taken 8 weeks." — [Real customer]
On the editing
"Chat editing is the magic. I tell it 'make the hero feel more like Linear' and it does." — [Real customer]
On the price
"$14/month for 5 sites with custom domains. I was paying $30/month for ONE Squarespace site." — [Real customer]
The short guide
Five rules for feature sections that don't get skipped
- Benefit, then proof. "Ship in minutes, not weeks" is a benefit. "Our average user goes from prompt to live site in 8 minutes" is the proof. Lead with the benefit; back it with the proof in the body sentence.
- Three is the magic number. Three benefits under the hero is the most-tested, most-consistent layout on the modern web. Six works if you need a deeper grid further down the page. Four feels off-balance. Two feels thin. Five is just three with two leftovers.
- Don't repeat the headline. If your hero says "Ship in minutes," don't title the first feature card "Speed." Find another angle: something the visitor doesn't know yet.
- Cut the modifier words. "Powerful AI generation," "advanced templates," "seamless integration" — these are AI-generated-sounding modifiers that add zero meaning. Cut every "powerful," "advanced," "seamless," "intelligent" until the page reads like a person wrote it.
- Let each section earn its space. If a feature section is on the page, it should advance the visitor toward the CTA. If it's just describing something they could read in a tooltip, cut it.
FAQ
Frequently asked questions
What's a 'benefit over feature'?
A feature is what the product does ('Custom domain support'). A benefit is what the user gets ('Bring your own domain. We handle SSL.'). Most landing pages list features. The good ones translate every feature into a benefit. Rule of thumb: write the feature, then add 'so I can …' and complete the sentence — the answer is the benefit.
How many features should I list?
Three for the headline section under the hero. Six for a 'feature grid' deeper down. Avoid 10+ in any single section — the eye stops registering past six. If you have more, group them: 'Core features' (6), 'For teams' (6), 'For developers' (6) in three separate sections.
Should I use icons or screenshots?
Icons for compact grids (6+ features per section). Screenshots for spotlight sections (1-3 features per section). Stock-looking icons hurt more than they help — either use Lucide / Phosphor icons (free, beloved, distinctive), custom illustrated icons, or skip the icon entirely and lead with a 2-word title. Never use generic clip-art or gradient-bubble icons.
Where do features go in the page order?
Typical landing page order: hero → social proof / logos → 3 benefits → big-feature spotlight (1-2) → comparison teaser → testimonial / case study → pricing teaser → FAQ → CTA. The 3-benefit grid under the hero is doing the most work; the big-feature spotlights underneath are for the visitor who's scrolled and is now serious.
Should I write feature titles in headline case or sentence case?
Sentence case for body sites. Headline case for editorial / agency / luxury brands. Sentence case reads as modern, conversational, software-product-y; headline case reads as serious, traditional, established. Pick one and stay consistent on the whole site.
What goes between the feature section and the next section?
Either a transition CTA ('See pricing' / 'Watch demo'), or a related social proof element (testimonial quote, logo bar, stat). Don't stack two pure feature sections back-to-back — the eye stops engaging. Break it up with a CTA, quote, or visual.
Are the example quotes in the 'quote-led feature section' real?
No — they're labeled "[Real customer]" as placeholders. We don't ship fabricated testimonials anywhere on the public site (it would be a Policy 2 violation). When you build YOUR feature section, only use real, attributable quotes from real, attributable people. Generating the layout is fine; generating the quotes is not.
How do I get this as code?
Generate a full site on Website Killer; the feature section is part of the generated output, written in your brand voice, on your design system, with feature copy conditioned on your prompt. Or open the chat and say "add a feature section with [X], [Y], [Z]" — it'll insert it on the right page in the right style.
Keep exploring
Related tools and pages
- → Hero section generator — the section above the features
- → Pricing page generator — 10 tier templates for the pricing section
- → FAQ generator — schema-ready FAQ blocks
- → All free tools
Ship the section as real code.
Generate the full site on Website Killer. Hero, features, pricing, FAQ, footer — all production React + Tailwind, on-brand, on your domain.