The short version
An agency website is a sales tool. Prospects land from an inbound email or a referral and spend 90 seconds deciding whether to take the discovery call. The site has to prove the work is good (case studies with metrics), prove the agency ships (recent dates, named clients), and route the prospect to a discovery call (one CTA, repeated).
Website Killer generates the full agency site from a prompt that names the work — 5 case studies with client + problem + outcome + metric, the services you offer, the team, the contact flow. Output is designer-grade because templates are drawn from the design systems that ship top agency sites in 2026 (Agency Portfolio Dark, Editorial Magazine, Linear Clean, Swiss Grid, Brutalist Dev).
The agency-specific power move: generate the client's site live in the discovery call. The 10-minute generation turns a 'we'll send a proposal next week' deal into a 'when can we start' deal. Most agencies that adopt this pattern double their close rate inside 90 days.
What creative agencies sites must have
- Bold hero with point-of-view services pitch (not 'full-service digital agency')
- Case studies with named clients, problems, outcomes, and metrics
- Services grid with deliverable + timeline + price-band per service
- Team section with photos and brief bios (faces convert)
- Testimonials with structured data (Review schema where applicable)
- Contact form + Calendly/Cal.com booking link
- Source-code export for white-label client delivery
- Recent date / activity signal (dated case studies, journal posts)
Why Website Killer for creative agencies
- Designer-grade output — your agency site looks like an agency site, not a generic site-builder template
- Source-code export for white-label client delivery
- Per-month pricing instead of per-site fees (Pro $14/mo for 5 sites)
- Generate a client v1 live in the discovery call
- Chat-edit for fast iteration during client review
What great looks like
Agency sites that win pitches share five traits. Every one is a deliberate choice, not a template default.
- Case studies with named clients and named metrics — 'For Linear: redesigned the changelog, 34% increase in newsletter signups'
- A point of view in the hero — 'We build the marketing site engineering hates building' beats 'A full-service digital agency'
- Pricing transparency in services — even price bands ('Marketing sites start at $25K') cut sales friction by half
- Team page with real people — agency buyers buy people, not brand; faces convert
- A recent case study — anything older than 12 months reads as 'they stopped winning work'
Worked examples
Prompts that work
Two prompts you can adapt. The more concrete the prompt, the less editing afterward.
Boutique design agency
Site for Field Studio, a 4-person product design agency in Portland building marketing sites and brand systems for SaaS. Hero: 'We build the marketing site your engineering team hates building.' 5 case studies with named clients + metrics. Pricing bands: marketing site $25K–$60K, brand system $40K–$80K. Team: 4 with photos. CTA: book a 30-min project call.
Why this works · Boutique agencies convert on case-study clarity. The prompt names every client + metric so the AI features them as data points.
Dev shop
Site for Twinscroll, an engineering shop building internal tools + dashboards for series-A/B SaaS. Hero: 'We build the internal tools your eng team can't get to.' 5 case studies with metrics. Stack: Next.js, Postgres, Prisma, Vercel (in the footer + features). Services: internal tools, dashboards, integrations, technical due diligence. Pricing: $30K–$200K per project. CTA: scope a project.
Why this works · Dev shops convert on technical credibility. The prompt asks for the stack on the home page — engineering buyers want to see what you ship in.
Avoid these
Common mistakes
- Case studies without metrics — 'we built a website for X' is invisible
- Wall of logos with no context — 30 logos reads as 'unspecified work for these companies'
- No pricing or price bands — discovery calls eat hours; a band filters the 60% who can't afford you
- Stale case studies — anything 18+ months old reads as 'they stopped winning notable work'
- Hidden 'book a call' CTA — every section should route to the call
Internal links
Related surfaces
Use cases
FAQ
Frequently asked questions
Can I white-label sites built with Website Killer?
Yes — projects export to clean source code so you can hand off the codebase to your client or host it on your own infrastructure (Vercel, Netlify, your own VPS). The client never sees a Website Killer login or branding.
Does the Business plan support multiple client projects?
Business gives you 10 projects and 10 domain slots. For agencies running more than 10 active client sites at once, reach out to sales@killerwebsite.ai for a custom plan — most multi-client agencies sit at 5–8 active projects after factoring deliveries.
Can I generate a site in the discovery call to show, not pitch?
Yes — this is the agency-specific power move. Run discovery, then generate the client's site in the chat composer during the call. The 10-minute generation turns 'we'll send a proposal' into 'when can we start' on the same call.
How do I handle the client hand-off?
Two options. (A) Export the code and host on the client's infra — they own the deliverable, you walk away. (B) Keep the project on your Website Killer account and bill the client monthly for ongoing edits — the agency model most retention-focused shops prefer.
Can I bring my own design system per client?
Right now Website Killer applies one of its 52 tuned design systems per project from your prompt. Override colors/typography/spacing via chat-edit. For strict per-client brand systems, export and customize the code — the export is clean enough to drop tokens into.
What's the typical agency workflow with Website Killer?
Discovery → live generation in the call → chat-edit iteration with client → deliver via export or domain transfer → invoice. End-to-end delivery is days, not weeks.
Ship your creative agencies website today.
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