The short version
Course sales follow a predictable shape: a prospect lands from a Twitter thread, podcast appearance, or paid ad. They want answers to four questions — who's this for, what will I actually learn, who's teaching it, what does it cost. Pages that answer cleanly convert at 3–7%; pages that hide the price or bury the curriculum convert at under 1%.
Website Killer generates the course landing from a prompt: hero with promise + dates + price, audience specificity, curriculum block with modules + lessons, instructor bio with credentials, testimonials with photos + named outcomes, FAQ, checkout CTA routing to Maven / Podia / Teachable / Stripe Payment Link. Course + Article schema is wired automatically.
What this isn't: a course delivery platform. Pair Website Killer with Maven (cohort-based), Podia / Teachable / Kajabi (self-paced video), or your own platform. The landing page sells; the platform delivers. The split keeps both sides good at their respective jobs.
The job to be done
I'm selling a course. I need a landing page that converts cohort-paid traffic — not a generic course-platform template that buries my curriculum and instructor credibility.
Why other AI builders fall short for this job
- Most course platforms (Teachable, Thinkific) come with generic templates that hide pricing and bury the curriculum
- Maven landing pages are clean but you give up brand control
- Custom landing pages take a week to build and another week to iterate
- Most AI builders don't optimize for the course-page conversion shape
What Website Killer ships for course creators
- Conversion-tuned course landing in 30 minutes
- Curriculum block with modules + lessons (Course schema feeds the curriculum)
- Instructor bio with credentials + prior career signal
- Testimonials with photos + named outcomes
- FAQ handling the top 5 objections per page
- Checkout CTA routing to Maven / Podia / Teachable / Stripe / Lemon Squeezy
- Course + Article + FAQPage JSON-LD for Google's course-rich-result panel
Where this fits
Real-world scenarios
Cohort course launch
You're launching a cohort course in 6 weeks. Maven handles enrollment + delivery + Slack community; the landing page needs to look like your brand, not Maven's. Generate the page Friday, point yourcourse.com at it Monday, run paid ads to it.
Self-paced video course
You sell a $349 self-paced video course on Podia. Podia's checkout is fine but the landing page is templated and converts poorly. Generate a real landing page, route the buy CTA to Podia's checkout, double conversion in a week.
Free email course (lead magnet)
You run a free 7-day email course as the top-of-funnel for a paid course. The landing page needs to convert at 30%+. Generate a focused signup page with the offer named specifically + a preview of day-1 content + posts to ConvertKit.
Multi-tier course (cohort + self-paced)
You sell both: a $2,800 cohort course four times a year + a $349 self-paced version. Same content, different format and price. Generate a landing with both tiers visible and clear differentiation — buyers self-select based on time, budget, and desired support.
Worked examples
Prompts that work
Three prompts you can adapt for your work. The more concrete the prompt, the less editing afterward.
Cohort-based course
Landing for Pricing Strategy for B2B SaaS, an 8-week cohort course taught by [name], former pricing lead at [company]. Audience: heads of growth at $1M–$30M ARR SaaS. Format: 8 weekly 90-min live sessions + async homework + private Slack. Cohort size: 30. Next cohort: April 15. Price: $2,800. Curriculum: 8 modules (pricing-page conversion, value-based pricing, tier design, etc.). Testimonials: 6 named alumni. Maven for enrollment. CTA: enroll for April cohort.
Why this works · Cohort prompts should name dates + cohort size — scarcity is the engine of cohort sales.
Self-paced video course
Landing for Linear for Engineering Managers, a self-paced video course (4 hrs, 24 lessons) by [name]. Audience: engineering managers running Linear at 20–80 person companies. Format: video + downloadable templates. Price: $349 lifetime or $499 with template pack. Curriculum: 4 modules. Hosted on Maven. CTA: get instant access.
Why this works · Self-paced prompts should foreground tier choice (lifetime vs lifetime + extras) as the conversion lever.
Free email course (lead magnet)
Landing for SEO for AI Sites, a free 7-day email course by [name]. Audience: founders and marketers running AI-generated websites. Format: one email/day, 7 days, then weekly newsletter. CTA: enter email to start day 1 today. Posts to ConvertKit. Style: editorial, low-pressure.
Why this works · Free email course prompts should remove the pressure framing. The AI biases the layout toward 'email field + curriculum' without the sales-page intensity.
Use cases
Recommended starting points
Course website
Cohort-based courses, self-paced programs, certifications, bootcamps — generate a polished course site with curriculum, instructor bio, testimonials, and Stripe-ready checkout.
Lead-magnet landing page
Free guide, checklist, template, audit, or ebook — generate a lead-magnet page optimized for paid-traffic CPL with email capture, instant delivery, and follow-up sequence handoff.
Personal brand site
Founders, creators, consultants, executives — generate a personal site that ranks for your name and converts visitors to inbound.
FAQ
Frequently asked questions
Does Website Killer replace Maven, Podia, Teachable, or Kajabi?
No — Website Killer ships the marketing surface (the landing page that sells the course), not the LMS. Pair with Maven (cohort), Podia / Teachable / Kajabi (self-paced), or your own platform. The landing routes paid traffic to your platform's checkout.
Can the checkout work directly from the page?
Yes — for simple flows, route to a Stripe Payment Link or Lemon Squeezy. For more complex flows (payment plans, cohort enrollment, application-based), route to your course platform's checkout. The CTA destination is one line in your prompt.
Can the same page sell both cohort + self-paced versions?
Yes — describe both tiers in your prompt (cohort with dates and price + self-paced with price) and the AI renders a tier-comparison table. Most course-led businesses run cohort for premium revenue + self-paced for scale.
How does the curriculum block work?
Describe modules + lessons in your prompt and the AI renders them as a structured block with module headers and lesson titles. The same data feeds Course schema so the curriculum can show up in Google's course-rich-result panel for category queries.
Can I add testimonials with photos?
Yes. Upload alumni photos via the media library, describe each testimonial with name + role + company + outcome. The AI renders them as cards with Review schema (which can yield star-rating rich results when applicable per Google's policy).
How does this rank for 'best [category] course'?
Course schema gives you eligibility for Google's course-rich-result panel. Ranking for category queries takes time + inbound links + actual student outcomes (which is what good courses produce anyway). Website Killer gives the technical floor; the substance of the course earns the ranking.
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